Shelf edge marketing for grocery, mass and drug
Actions Taken:
Planned Succession / Process Improvement / Product Line Extension
Creating Value through Transformation
The Stephens Group partnered with Vestcom because we recognized the characteristics we seek in founder-led businesses: a desire to implement best practices to increase margins and profitability; a strong foundation and loyal customer base that looked to Vestcom for innovation; and orderly, planned succession.
During our six-year investment period, we worked with Vestcom’s founder to recruit new senior leadership, led extensive process improvement that in one year increased EBITDA 25%, and provided the stability and long-term commitment to allow for new product experimentation. We also helped lead M&A efforts that resulted in a number of add-ons that expanded customer relationships and further enhanced the company’s intellectual property. Vestcom grew substantially during our investment period and continues to be a market leader.